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Differentiating between needs and wants in businesses

In basically every aspect of life, such as finance, relationships, items, businesses, and much more, the requirement to choose between these almost similar choices of needs and wants arises, and if one isn't careful, a wrong choice can be made that will ultimately cost both the person and the business involved. To shed more light on this and put you in a better position to differentiate between both, I've prepared this article to do just that.

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***Thumbnail designed by me on canva, but pictures from unslash [here](https://www.istockphoto.com/photo/wants-or-needs-symbol-businessman-turns-wooden-cubes-and-changes-the-word-wants-to-gm1414645196-463300451) and [here](https://www.istockphoto.com/search/search-by-asset?affiliateredirect=true&assetid=1350696703&assettype=image&utm_campaign=srp_photos_top&utm_content=https%3A%2F%2Funsplash.com%2Fs%2Fphotos%2Fneeds&utm_medium=affiliate&utm_source=unsplash&utm_term=needs%3A%3A%3A).***

Like I said earlier, both entail a choice that must be made: one is a necessity that's required for our business to blossom, the other isn't, and while one is also constant and then to be the same for every business depending on the stage you're at, the other changes with time and desires, and the point below explains and gives details as to which is which and which should be prioritized between both.

NEEDS WANT
Needs are like basic requirements that must and should be gotten or put in place in order for our business to excel, blossom, and expand further. Wants are things we long for or desire; they don't really add any significant meaning to our business other than to satisfy our desires at that moment.
Needs are things that are important, or better yet, essential, for the growth of our business, meaning that in a situation where you had to choose between buying a delivery van to help get your products to your desired consumers, you'd prioritize and put enough effort into making it a reality, which would increase your chances among your peers in such businesses. Wants are usually unimportant to ones business and are usually desires that change and won't add any significant improvement to one's business.
Actualizing needs brings fulfillment and growth to one's business. Actualizing our wants doesn't have any positive impact on our businesses.
Inability to fulfill or achieve our needs leads to stagnancy or losses in our business. Inability to fulfill or achieve our wants or desires has no impact whatsoever on our businesses and only brings about disappointment for the time being.
Needs are usually constant and the same for everyone, depending on the stage or phase at which their business is at the time. Wants change with time, and we are usually triggered by what we see around us.

That's about all there is to the differences between needs and wants in business and the impact both have on our businesses. They are both choices to be made, but obviously needs are what will change the story of our business for the better, so we should do everything within our capacity to bring this to fulfillment at all times.

https://files.peakd.com/file/peakd-hive/vickoly/23t76oRc3zjSnyfgC6F2V79yxUuq7CDvbvCH72sfweFTqZLzbJH6hBHqwKC3TkJ7GPGAs.png

That's about all for today. I hope you find this article helpful to your business and subsequent decision-making and have a prosperous year ahead.

Posted Using LeoFinance Beta

Posted Using LeoFinance Beta

Posted Using LeoFinance Beta

Posted Using LeoFinance Beta

Posted Using LeoFinance Beta


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Differentiating between needs and wants in businesses was published on and last updated on 20 Apr 2023.